Love the color red? Consider planting ‘Tomato Soup’ Coneflower (Echinacea 'Tomato Soup'). These fragrant, large, tomato-red blooms will stick around all through the summer and into the fall. Although they will tolerate partial shade, it’s best to provide full sun in order to get the most vibrant hues. ‘Tomato Soup’ Coneflower is hardy in Zones 3A – 8B (sometimes listed as Zones 4 - 9).